Introduction
This Privacy Policy outlines the practices of Pure Blinds & Shutters UK (“we”, “our”, or “the Company”) with respect to information collected from users who access our website at www.pureblindsuk.co.uk (“Site”) or otherwise share personal information with us (collectively: “Users”).
Grounds for Data Collection
Processing of your personal information (meaning any information that may potentially allow your identification with reasonable means; hereinafter “Personal Information”) is necessary for fulfilling our contractual obligations towards you, providing our services, protecting our legitimate interests, and complying with legal and financial regulatory obligations.
By using the Site, you consent to the collection, storage, use, disclosure, and other uses of your Personal Information as described in this Privacy Policy.
We encourage our Users to carefully read this Privacy Policy and use it to make informed decisions.
What Information We Collect
We collect two types of data from Users:
- Non-personal Information: This is un-identified and non-identifiable information related to a User(s), which may be gathered via your use of the Site. It includes aggregated usage data and technical information transmitted by your device (e.g., browser type, operating system, language preference, access time, etc.) to enhance the Site’s functionality. This also includes information on your activity on the Site (e.g., pages viewed, clicks, actions, etc.).
- Personal Information: This is individually identifiable information, such as:
- Device Information: Includes geolocation data, IP address, unique identifiers (e.g., MAC address, UUID), and activity through the Site.
- Registration Information: Includes details you provide during registration, such as full name, email or physical address, and other information.
How We Receive Information About You
We receive your Personal Information from:
- Voluntarily provided details during Site registration.
- Your use or access of our Site in connection with our services.
- Third-party providers, services, and public registers (e.g., traffic analytics vendors).
Use of Information
We use the information for:
- Communicating with you regarding our services.
- Sending you updates and advertisements.
- Conducting statistical and analytical purposes to improve the Site.
We may transfer or disclose Personal Information to:
- Subsidiaries, affiliated companies, and subcontractors.
- Trusted third-party providers for various purposes, such as hosting, providing services, marketing, and analytics.
We may also disclose information if required to:
- Comply with laws and regulations.
- Enforce policies or investigate potential violations.
- Prevent illegal activities or security issues.
User Rights
You may request to:
- Access your stored Personal Information.
- Receive a copy of Personal Information in a machine-readable format.
- Rectify or erase Personal Information.
- Object to or restrict processing of Personal Information.
- Lodge a complaint with a supervisory authority.
To exercise these rights, contact our Data Protection Officer at info@pureblindsuk.co.uk.
Retention
We will retain your Personal Information as long as necessary to provide our services and comply with legal obligations. We may rectify, replenish, or remove incomplete or inaccurate information at our discretion.
Cookies
We use cookies and other technologies for various purposes, including:
- Session cookies (temporary, deleted after closing the browser).
- Persistent cookies (saved for repeat visits).
- Third-party cookies (set by other services).
Cookies help enhance your interaction with the Site but can be disabled via your device settings. We use Google Analytics to collect usage data but do not combine this with personally identifiable information.
Third Party Collection of Information
Our Privacy Policy does not cover third-party sites. Please review their terms and privacy policies.
How We Safeguard Your Information
We employ industry-standard security procedures to protect your information. However, we cannot guarantee protection from unauthorized access.
Transfer of Data Outside the EEA
We may transfer your data to countries outside the EEA, ensuring they provide adequate data protection or entering into agreements to ensure such protection.
Advertisements
We use third-party advertising technology. You may opt out through NAI and DAA.
Marketing
We may use your Personal Information for promotional materials. You can unsubscribe from marketing emails, but some important communications may still be sent.
Corporate Transactions
Information may be shared during corporate transactions, and the acquiring entity will adhere to this Privacy Policy.
Minors
Our Site is not directed at children. We do not knowingly collect information from minors. Parents should contact us at info@pureblindsuk.co.uk if they believe their child has provided us with Personal Information.
Updates to Privacy Policy
We may revise this Privacy Policy periodically. Changes will be effective immediately upon display. Your continued use of the Site constitutes acceptance of these changes.
How to Contact Us
For questions about our Site or information practices, contact us at info@pureblindsuk.co.uk.
Last Modified: 22nd July 2024
